Getting the word out about your improvement project is essential. Effective communication helps build understanding, secure buy in, and support the spread of improvement.

Once you have completed your stakeholder analysis, the next step is to develop a clear and proportionate communications plan.

Your communications plan should set out:

  • Why you are communicating
  • Who you need to communicate with
  • What messages different stakeholders need to hear
  • How and when you will communicate
  • How you will know if your communications have been effective

In a hurry? Watch our short videos from our Black Maternity Matters QI webinars on putting together a communications plan…